Technical feature articles are one of the two emerging superpowers of advertising. They give your company the opportunity to demonstrate depth of capability and are one of the best ways to influence a wide audience of prospective buyers and position your company as an industry leader. This particular piece was part of a campaign that positioned Phihong as one of the top three worldwide power supply companies. Theorem researched the topic, wrote and edited the article, and then placed it in a widely-respected trade journal.